Case Study
Blackcess Case Study
Blackcess is a Melbourne-based beauty marketplace built for visibility and access — dedicated to connecting clients with trusted Black beauty providers. WS Labs designed and built the full platform.
Overview
Blackcess is a Melbourne-based beauty marketplace built for visibility and access — dedicated to connecting clients with trusted Black beauty providers. WS Labs designed and built the full platform.
Client
Blackcess
Engagement
Product Design, Web Development, Marketplace Architecture
Delivery window
8 weeks
Objectives
- • Build a trusted marketplace for Black beauty providers to list services
- • Create a premium discovery experience for clients seeking Black beauty expertise
- • Establish a scalable platform architecture for growing the provider directory
- • Deliver a mobile-first design for high mobile traffic audiences
Challenge
Building a trusted marketplace that serves two audiences — providers seeking visibility and clients seeking trusted beauty expertise — with equal quality.
Black beauty providers lacked a dedicated, structured space to gain visibility and connect with clients who specifically sought their expertise and services.
Solution
WS Labs built a clean, premium beauty discovery marketplace with provider browsing, service categories, and a structured booking and enquiry flow.
Implementation
Phase 1
Platform architecture and provider model
Designed a scalable directory and listing model allowing providers to create profiles, list services, and receive client enquiries.
Phase 2
Design and brand identity
Built an elegant, premium visual identity and user experience reflecting the quality and trust at the heart of the Blackcess brand.
Phase 3
Browse and discovery experience
Developed an intuitive provider browsing and filtering system enabling clients to find the right beauty professional quickly.
Phase 4
Mobile-first performance build
Optimised the entire platform for mobile-first performance, ensuring a fast and seamless experience for the primary audience.
Delivered
- • Fully operational beauty discovery marketplace live in Melbourne
- • Premium brand identity building trust with providers and clients
- • Scalable provider directory supporting ongoing growth
- • High mobile performance scores across all key pages
14+
Service categories
97/100
Mobile performance
<10 min
Provider onboarding time
"Blackcess now has the premium, structured platform our providers and clients deserve."
FAQs
What is Blackcess?+
A Melbourne-based beauty marketplace connecting clients with trusted Black beauty providers across a range of services.
What did WS Labs build?+
The full platform — brand identity, provider directory, client browsing experience, and mobile-optimised frontend.
Discuss your project with WS Labs
If you want a platform, website, or business system with this level of clarity and execution, start the conversation here.