Packages / Starting points
These starting prices help you understand the usual scale of WS Labs projects. Smaller lean websites can start from $550 when the brief is simple, while premium websites, platforms, SEO and maintenance are scoped around the depth of work required.
Start with your scope01 / Website packages
From lean brochure builds to custom conversion-focused sites, the right package depends on page count, design depth, integrations and support.
From $550
A practical option for businesses that need something live quickly and do not need premium art direction, deep strategy, custom motion, or many pages.
For very small, simple builds where the scope is intentionally light.
From $2,900
A professional website for businesses that need a modern, reliable online presence.
Ideal for: Local businesses, tradies, professional services and businesses replacing an outdated website.
From $4,900
For established businesses that need a larger, more conversion-focused website.
This package gives the website the foundations required for SEO, but does not include ongoing content creation, backlink campaigns or ongoing SEO management. Ongoing SEO can be added separately from $450/month.
02 / Platforms
Business platforms are quoted individually because the difference between a booking flow, marketplace and portal is real development scope.
From $7,500
For businesses that need more than a standard informational website.
The $7,500 starting price does not include every feature listed. Each platform is scoped around the features, complexity, integrations, user types, transaction requirements and development involved.
Accounts, bookings and admin management.
Customers, providers, listings, transactions and admin tools.
Customer accounts, dashboards and CRM/API integrations.
03 / SEO
SEO is available as a monthly service once the foundation is in place, from local improvements through to larger authority campaigns.
From $450/month
For businesses that want ongoing improvements to their visibility on Google.
Ideal for: Local businesses starting ongoing SEO.
From $850/month
For businesses that want to target more services and search terms.
The exact amount of new content and off-site SEO work depends on the campaign and competition.
From $1,450/month
For businesses competing for more valuable or competitive search terms.
Campaign scope is customised around the market and objectives.
04 / Care
Maintenance covers the unglamorous work that keeps websites and platforms reliable: hosting, updates, security, monitoring and support.
From $149/month
For standard business websites.
Ideal for: Essential and Growth websites.
From $299/month
For businesses that regularly need changes or have more integrations.
Ideal for: Lead-generation websites and websites connected to other business systems.
From $499/month
For marketplaces, booking systems, portals, membership websites and transactional platforms.
Pricing depends on the size and complexity of the platform because these systems can include payments, databases, accounts, APIs and automated workflows.
Send the goal, pages, features and budget range. WS Labs can recommend the leanest path that still protects quality.
Get a recommendation